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First Class Fare: California’s 5 Must-Visit Wine Regions
From north to south
California’s 5 Must-Visit Wine Regions
Welcome to First Class Fare, Matador Network’s dispatch for travelers who know the first thing they want to eat, the drink they'll order first, and the reservation that sets the tone for the rest of the trip before they even book a flight.
I didn’t really fall in love with California wine until I moved to New York City — nearly 3,000 miles from the small Central Coast town of Lompoc where I grew up. I’ve scrambled to make up for lost time since then by visiting wineries, seeking out bottles, and joining wine clubs up and down California. The best way to get a taste of what the state has to offer, though, is a road trip from north to south through five key wine regions.
Also in this week’s dispatch:
The best food festivals to plan a trip around through the rest of this year and into 2026.
Ever wonder what it’s like to eat at the oldest restaurant in the world?
Santa Barbara isn’t just a great place for California wine — it’s also home to some of the best uni in the world.
Nickolaus Hines, managing editor
T O - D O
Book it: San Luis ObispoThis college town (simply called SLO by locals) is about halfway between San Francisco and Los Angeles. Sure, there’s plenty of world-class wine in SLO and elsewhere in the county like neighboring Paso Robles, but there’s also seemingly endless opportunities to enjoy outdoor recreation and the arts. It’s also home to the Shabang, a music festival that feels like the early days of Coachella. |
EatSLO Public Market for a variety of options, or make the worthwhile drive to Arroyo Grande for classic wood-fired Central Coast dishes at Ember. | DrinkRod & Hammer distillery for California whiskey and cocktails in a beautiful space, or There Does Not Exist for craft beer. |
StayPetit Soleil, the first “bed and beverage” hotel, or the iconically quirky Madonna Inn. | Get OutsideHike the local-favorite Bishop Peak, a moderately challenging out-and-back trail. |
G U I D E
The Best Food Festivals
You can keep it elegant with a weekend in Aspen, or embrace the Midwestern spirit by participating in a cheese curd-eating contest in Wisconsin. Pack your sweatpants and book your Airbnb — these are the 11 best US food festivals worth traveling for in 2025 and beyond.
R E V I E W
The World’s Oldest Restaurant
Step inside this 430-year-old building for a master class in Spanish gastronomy, beloved by locals for centuries. If you’re lucky, you might even catch Spain’s king stopping in for lunch.
SAVED ON MAP
Central AmericaMatador spoke with chefs and influencers from around the region, combined with the experience of team members, to identify the top dishes beyond arroz con pollo (chicken with rice) to try and excellent vendors who prepare them, from the markets to the street corners. Here are the best street food in Central America. |
I N T E R V I E W
The Best Uni
The uni from Santa Barbara, California, is often considered among the best in the world. Michael Motamedi and Vanessa Salas of the No Fixed Address podcast spoke with Stephanie Mutz, California’s only female commercial sea urchin diver, to learn more about it.
Travel Well
The Matador Editorial Team
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