A Top Spot for Great White Sightings Has a Problem: No Great Whites

Just a few years ago, spotting white sharks in South Africa’s waters was a daily occurrence. Now, sightings are rare. A 2024 study by the Oceans Research Institute found a 90% decline in tracked white sharks between 2019 and 2024.

The change has forced the wildlife tourism industry to reinvent itself while fueling a global call for stronger shark conservation, much like the movement that once rallied to save Africa’s rhinos.

Here’s what’s behind the decline, how it’s changing tourism, and what travelers can do to help.

G U I D E

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